Save the date invitations are proving to be quite beneficial in helping to plan wedding events. In the past, a save the date invitation was mailed to give your invited guests a “heads-up” in case your wedding date was scheduled near very important holidays, destination weddings or just after Labor Day when quite a few were returning from vacation.
Currently, the save the date invite is now much more important in setting the stage for a wedding. People’s schedules are far more complicated so your wedding guests value and, often, expect advance notice to make time for significant events. Save the date invitations sent several months prior to the wedding ceremony are quite usual and several experienced stationers are convinced that announcements are regularly sent one year before the wedding event.
With a little bit of advance planning, a well-orchestrated save the date announcement can be a powerful organizing resource. In particular, accommodation and essential travel information is generally included with your save the date invitation. This valuable advice has a tendency to energize your invited guests who prefer to lock-in hotel reservations and make advance airplane bookings to reduce air fares. Having the right information at their disposal will be welcomed.
There’s a frequent belief that the save the date wedding invitation must be matched with the wedding invitation. This is simply not the case. The majority of qualified stationers recommend using an announcement that sets the mood for the wedding event. For example, a seaside scene for the tropical isle destination wedding, colorful leaves for a Northeastern Fall wedding or possibly a rodeo for any southwestern-style wedding.
The announcement don’t have to be costly, even a sweet postcard will do, but it’s a good opportunity to help include things like essential logistical information your guests will find helpful. Planning ahead and designing a save the date invitation that sets the tone for your wedding will create a sense of excitement well before your guests receive their wedding invitation.
Sheila P. May
Owner of Therese Saint Clair and a frequent contributor on great wedding invitation designs.




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